The way we go to market is changing, largely driven by the Internet. You must brand and differentiate your practice in order to grow. Accelerated orthodontics is an excellent differentiator. Patients and parents are empowered with immeasurable resources to make their own decisions on which orthodontist to choose, from third party resources like a practice’s online reviews and social media recommendations to marketing vehicles like its website and social advertisements. In this CE webinar, Dr. Leon Klempner outlines the 5 key elements of a successful digital marketing strategy for orthodontists and how to best implement each of them to grow an orthodontic practice.